Why HTML5 Should Replace Native Apps for Ecommerce?

Sources believe that HTML 5 would take place of native applications in mobile commerce strategy. It is new news for all. The reason behind it is dwindling position of Apple and rise of android and windows mobile in the recent time. Creating websites with HTML 5 is considered easy and easily manageable also in comparison to native apps.Research shows that 87 % do shopping with the help of websites as well as mobile sites and 4% like to shop with mobile apps too.

Paid content

Certain news and content is liked by tablet owners to be utilized via native applications, right?.The research has found that tablet owners are three times more likely to get news with the help of mobile website browsers than native apps.

Gaming

It is true that games depict 43% of the time spent on mobile applications. But for this purpose, HTML 5 is a latest strategy for developing big game applications for varied users.

Social networks

Social networking is about 26% of the time gathered on mobile apps.Even face book has admitted that more users come on its mobile website than on android and IOS apps combined together.

The biggest player is Android getting 72.4% market share globally in comparison to other mobile devices. Even iOS share would reduce dramatically if android, blackberry and windows users gain in number this year.

World Wide Web consortium has declared HTML 5 as complete.Now, let’s discuss cons and pros of native apps in the current scenario:

Disadvantages of native apps:

•   It is costly to create as well as maintain apps across multiple                     platforms inclusive of updates and error fixing.
•  App users update their apps and this habit depicts user expertise could  get worse over time.
•  It does not possess “linkiness” of the web. The content can’t be shared outside native apps.
• Apps which generate business are meant to be charged by platform owners.
• Consumers don’t like to use apps as much you think.

Advantages of native apps:

•  It has features like shake as well as camera for the phone which are cool factors and adds utility to the application.
•  The native app meets consumer expectations to large extent. One can find various app in app store also.
• It makes your performance better but some mobile browsers could be faster than native apps due to fast performance and optimized memory management.
• New consumers can find you in market place with the help of “browse” feature.

Believe it or not, latest predictions strongly feel that HTML 5 apps can serve all devices with low cost and high efficiency.

 There is a reputed ecommerce website design company in Jaipur known as Efforts Unlimited which has been posting latest information on technology to create awareness among people.

Visit at: http://www.effortsunlimited.com